About Action Cameras

Action Cameras was launched in London in January 2006 by Sab Jhooti and Robin Parker. The objective of the company was to lead the way in bringing the latest developments in helmet camera technology, provide excellent customer service and have fun while doing it.

Our customers all have a passion for extreme sports. We wanted to provide products that would enable our customers to record and share their experiences and get more out of something they all ready love. Everyone has different budgets and requirements and we set out to provide the widest range of products so there is something for everyone.

Over the last five years nearly every model of helmet camera sold was first launched by Action Cameras including the Oregon Scientific range, GoPro Range, Contour range and the Drift range of cameras to name just a few. In addition to being first to launch new products we have been at the forefront of marketing the whole concept of “action cameras” and you can see from our news section we have appeared regularly in national press, action sports magazines and TV.

Since launch we have quickly developed a reputation of providing high quality equipment backed by great customer support. We have provided camera systems to several F1 teams, Red Bull air racers, Super Bike teams, Rally Teams, production companies such as the BBC and MNET, Olympic athletes and thousands of action sports enthusiasts worldwide.

In June 2007 we launched our French website www.actioncameras.fr. 2008 saw us launching our updated www.actioncameras.co.uk website and expanding into Spain with www.actioncameras.es and Portugal with www.actioncameras.com.pt. In October 2009 we expanded into Italy with www.actioncameras.it as well as Sweden with www.actioncameras.se. 2010 has seen us spreading our wings outside of Europe and into Africa, we were excited to open of our Johannesburg offices and launch the www.actioncameras.co.za website.

Since launch we, as the company and the members of the team, won a number of business awards including being a London Winner of the HSBC Start-up Stars 2008. The award recognises start-ups which are exciting and have demonstrated success in a short space of time. In September 2009 Our (then) UK country manager Warrick Kernes was awarded “The Outstanding Young Business Person” award for North West London. These awards and the many nominations we receive is a testament to our commitment to our customers and everyone who works with us. We are hoping to win more awards in 2011! Warrick has since left the UK Management role to take the lead in opening up the South African offices in his home country.

We could not continue without the support of our customers so a big thank you to all. Please continue to send us your footage and feedback on how we can improve our products and services. Below you can read some of the feedback received by our South African customers.

Speak to you again soon!

The Action Cameras Team

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